supervised by our legal consultants

TRIPADVISOR ONLINE REPUTATION

The Net’Wash solution for hotel and restaurant reviews

HOTEL AND RESTAURANT REVIEWS, TRIPADVISOR ONLINE reputation

e réputation tripadvisor

TripAdvisor: impossible dialog…You find customer numbers and sales dropping because your establishment is on the “TripAdvisor” website. Defend yourself! Don’t give up.

THE NET’WASH SOLUTIONS

Hotel and restaurant “owner’s” replies
Because hoteliers have other things to do than spend time replying on TripAdvisor, we offer to manage this aspect of your online reputation.
As it is very important, indeed crucial, to reply to every negative comment or review, we take on this job for you.
The director, chef, or director of an establishment will provide us with an effective concise reply which we take charge of posting online within 12 to 48 hrs.

The Offer:

  • Provide us with your access to TripAdvisor
  • Draft an effective, brief, concise reply
  • Your reply is posted online within 12 to 48 hrs
  • Monthly report
  • Dedicated project manager

Your are strongly advised not to post bogus reviews on TripAdvisor.
Suppliers of bogus reviews, often based in Madagascar or West Africa, aren’t professional and expose you to serious reprisals once TripAdvisor detects your subterfuge.
TripAdvisor has greatly improved its techniques for detecting bogus reviews (HMA type firewalls, etc. are all catalogued by TripAdvisor servers). The only two solutions are owner’s reply and legal action.

THE BASIS OF SOUND ONLINE REPUTATION MANAGEMENT IS TO REPLY TO BAD REVIEWS
YOUR FUTURE CUSTOMERS WILL BE VERY SENSITIVE TO IT

Legal
Our partner legal firm actually takes on and resolves dozens of cases every week.

  • Deleting TripAdvisor reviews
  • Closing down a TripAdvisor page
  • Deleting a TripAdvisor account
  • Deleting negative reviews on TripAdvisor

&

Burial
Burial is also one of the solutions for moving TripAdvisor off the first page of Google results.
We offer to augment your digital identity by proliferating your presence with the help of:

  • A reviews forum (your own, your establishment’s official one)
  • A guestbook
  • Blogs
  • Deployment of new social networks
  • Mini site
  • Netlinking .. / ..

You can’t prevent Web users from barking…
We just make sure they don’t bark under your window.

Stéphane Alaux, Net'Wash

TRIPADVISOR: THE “VERY BAD TRIP” OF FRENCH RESTAURATEURS.

1 BAD REVIEW ON TRIPADVISOR = 10,000 EUROS LOST SALES!

General de Gaulle would be turning in his grave if he knew Americans were landing again in France to make it rain or shine on the restaurants of the beaches of Normandy and elsewhere…

Americans already control all our communications, Internet searches, etc.
And for some years now they also control the fortunes, popularity, financial health and online reputation of our cherished French restaurant industry through uncontrolled and often bogus consumer reviews! (What’s more, some individuals criticize 2 or 3 establishments the same evening, when they’re not sleeping in multiple hotels that same night!)

France, the symbol of refined cuisine the world over, proud of its Michelin, its Bocuse, its cooking schools that ensure tradition and the transmission of our savoir-faire and approach to life, is now classified and judged by the inventors of Coca-Cola and McDonalds.

The real problem lies not with them but with us, our inertia, lack of combativeness, and perhaps even courage… We won’t throw stones at people who sense there is money to be made… Uberize the hospitality trade and tourism, why not… In any case, it’s too late to turn the clock backwards…

But progress must be controlled and regulated.

The “TripAdvisor” system, ok, but we have to force them to listen to us, force them to change their review policy to acknowledge the realities of the Web.
The realities of the Web?

  • To collate and rate Customer reviews to provide information about the quality of establishments: YES!
  • But to be a lethal tool for anyone with a gripe, or competitors who want to bring down an establishment through Bogus Reviews: NO!

TripAdvisor is certainly the leader, but should we let it do whatever it wants to do in France? I hope not. France has laws, and to force a profession to succumb to the dictates of a tourist directory that doesn’t check the veracity of the reviews posted, is out of the question!

Every unverified review (no scan sent of the bill for example…) should be deleted immediately at the proprietor’s request.

But we’re not there yet…

Thousands of French restaurateurs are being undermined by bogus reviews on these scam sites, foodservice is one of the few sectors that are hiring and yet again our “soft” government is doing nothing…

Your Online Reputation is in danger: Contact us now: +33 (0)4 37 85 59 59

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