Corporate online reputation
YOUR IMAGE ON THE WEB WHETHER YOU’RE A LARGE OR SMALL BUSINESS, YOUR IMAGE ON THE WEB HAS TAKEN ON INDISPUTABLY MAJOR STRATEGIC AND ECONOMIC IMPORTANCE.
The world of economic information has completely changed. These days, a prospect, future associate or a new employee can, in seconds, see:
- Your products and their critics,
- Your brands and malicious comments about them,
- Your job ads and defamatory comments by former employees, etc…
- Can employees help manage your company’s e-reputation?
- Can a company manage its own corporate e-reputation?
- Should you monitor your company’s e-reputation?
- How to easily measure your notoriety on the web:
- What are the best ways to improve my company’s e-reputation?
- Google, number One on all information levels … and online reputation
- Reliable or not, Google distributes information today. What about tomorrow?
- Why is the first page of Google so important?
- The Online reputation, referee on the internet
- The impact of Online reputation on brand image
- What are the results on sales when a brand is disparaged?
This information which is harmful and counterproductive for your entity, must be controlled, cleaned or eradicated.Whether you’re a major retailer, SME, SMI, manufacturer or a CAC 40 company, you have to be concerned about Online Reputation issues such as disparagement on blogs or review sites, defamation by your competitors, embarrassing articles in the electronic media, negative customer comments, etc. Online Reputation management has become a central talking point for businesses and you have to understand that it promotes, grows or hinders the success of your business projects.
Net’Wash sets up a solution that meets the requirements of your company, brands, events and products.
The right to be forgotten, dereferencing and overall online reputation management must be entrusted to professionals. Net’Wash sets up a solution that meets the requirements of your company, brands, events and products. The agency’s team will work together with your communications team or a contact of your choice to protect and respect your marketing goals.
Some examples of missions/services we have carried out for companies:Create a technical strategy for crisis management. To do so, we implement two washing methods
- Audit and report of the existing situation;
- A technical strategy for crisis management is created by your dedicated project manager. (Digital Shield)
- Content identified as harmful and defamatory is buried.
- Optimization of natural referencing of your existing media.
- Your social network presence is stimulated and/or created (Facebook, Twitter, etc.).
- Blogs created.
- Press releases created and posted online.
- Positive content created and posted online.
- Existing content or articles are optimized and promoted over the Web.
- Existing content or articles are optimized and promoted that are not on the Web.
- Permanent monitoring…
- Authors of damaging content and defamatory pages are identified.
- Our partner lawyers issue formal notices.
- Official findings.
- Demand and management of right of reply.
- Temporary injunction by our partner lawyers… or by a lawyer of your choice.