Editorial by Stephane Alaux

Online reputation, concerns everyone. Conventional wisdom would have us believe that only businesses are affected by this issue. However, this is not the case, as individuals must also monitor what is said about them online.The image you project on the Internet can be decisive, especially when looking for a job. Indeed, it is now common,…

Why are the Web, and in particular Google, distorting the image of companies?Let’s set the scene for the disaster that is being organised behind the mirror, by the manipulators of rating sites…The situation of the E-merchantIn 2017, an E-Commerce site makes 30,000 deliveries of vases in perfect condition and 10 of broken vases. It can…

Online reputation can be defined as the sum of all the information on the Internet that will influence the way in which Internet users perceive an entity (brand, natural or legal person, company, etc.). It can therefore be affected by images, videos, content on social networks, in online newspapers, web pages, blogs and opinions. To…

The answer is, of course, both.The online Reputation agency is definitely a privileged partner of law firms, whatever their speciality.There are two basic reasons for this:– The first stems from an overwhelming truth:a case is not 100% won as long as its digital traces remain in the Google results… Why?Yes, the court decision is favourable…

Online reputation has many synonyms: web-reputation, cyber-reputation, digital reputation, on the web, on the Internet or online. But how do we define it? E-reputation is the sum of all the information on the Internet that will influence the way in which Internet users (i.e. customers, suppliers, partners, competitors) perceive a brand, a company, a business…